Recent Work Showcase

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T S Eliot wrote in his 1919 essay Tradition and the Individual Talent that ‘No poet, no artist of any art, has his complete meaning alone.’ Admittedly, he was referring to tradition and those who come before us but one could also say the same about the communities that surround us. Humans are social animals, and only when we are surrounded by a supportive environment is that we thrive. For me, that support network has been The Trampery. Since I became a member many moons ago, both the organisation and the members of their community have been my rock. Never before in my life have I been so inspired by anyone as I am inspired by my fellow members of The Trampery.

This week, The Trampery is hosting a member showcase featuring work by members of their creative community. From photographers to architects, musicians, fashion and digital designers, come over to The Trampery on the Gantry and enjoy exciting work from East London's creative community.⁠ Running from the 6th to the 10th of September from 11 am - 4 pm every day.⁠ Find out more on this link.

During the showcase, I will be featuring work from my recent projects some of which are straight out of the oven. Hope you enjoy it and please let me know in the comments below if you were able to make it.

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August 20, Tai Solarin Day

Tai Solarin, 20 August 1922 – 27 July 1994. Public domain.

Tai Solarin, 20 August 1922 – 27 July 1994. Public domain.

My friend and colleague Lola Tinubu, co-founder of the Association of Black Humanists, shared with me that today, August 20, is Tai Solarin Day 2021. Dr Tai Solarin was an open atheist humanist born in Nigeria this day in 1922. He died in 1994. He was a leading civil rights activist, imprisoned for challenging the system. He campaigned vigorously against religion in school and, alongside his wife, established the first humanist school in Africa, which is still one of the best schools in Nigeria.

Lola shared with me this piece that she wrote: “Every freethinker on the planet should know about Tai Solarin. He was born in Nigeria on 20 August 1922. His actual name was Augustus Taiwo Solarin, but he was popularly and affectionately known as Uncle Tai Solarin. Tai is shortened Taiwo. He was one of twins. Taiwo in Yoruba means, the first to taste life. He was the first of the twins to be born. His twin sister was Kehinde Solarin. She died in 1991. The first to be born in multiple births in Yoruba Land is called Taiwo. The second is Kehinde and the third is Idowu.

Tai Solarin served in Britain's Royal Air Force during World War II, and finished a bachelor's degree in history and geography at the University of Manchester. He had his post-graduate studies at the University of London. His wife was an English woman, Sheila Mary Solarin (nee Tuer).

On return to Nigeria, he became a leading educator. Tai Solarin as well as being an educator became one of the leading post-Independence civil rights critics and activists in Nigeria. He was also an author and a philosopher.

In Nigeria, where religion dominates the public space, Tai Solarin was an open atheist humanist. As well as his political activism, he was a humanist activist. He was bent on letting Nigeria knew that you could be good without religion.

From 1952 to 1955, he was the Principal of Molusi College in Ijebu Igbo in the southwest of Nigeria. The governing board of the school demanded that he opened the school each day with hymns and prayers and that his students attended church every Sunday. He protested this vigorously. He wanted schools to be a religion-free zone so as to allow young people to think for themselves. He left Molusi College because he did not agree with the imposition of religion on young people.

Tai Solarin went on with his wife, Sheila to establish the first humanist school in Nigeria. His school is still going strong in Nigeria. It is called Mayflower School, in the southwestern part of Nigeria.

Tai Solarin was defiant until his very last breath. He was imprisoned for criticising corrupt governments in Nigeria. He was not afraid of being tortured or killed. He spoke out loud against bad governance, against any harmful practices of religion, culture, and tradition. His school is still one of the very best in Nigeria.

What remains unique about Tai Solarin was how he got away with being an open atheist humanist in Nigeria. Ordinarily being an open atheist humanist should be a problem in Nigeria, but Nigerians saw a good human in humanist Tai Solarin and loved him! In honour of his memory, Tai Solarin University Of Education is named after him.

Happy Tai Solarin Day!“

Thanks, Lola, for sharing the life of this fascinating man with me!

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Why Must Everyone Celebrate LGBTQ+ Pride Every Year

This post is also available in audio form:

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This post was updated on July 6, 2021, to include the murder of Samuel Luiz in Galicia.

In the UK, the new £50 note featuring Alan Turing enters circulation today. Alan Turing was a scientist, war hero and one of the most famous humanists in the history of the UK. He was also a gay man, and despite his contribution to world peace and to the Allied victory of World War II he was convicted for being gay and forced to undergo chemical castration. 67 years after his death, this seems like a token commemoration that only highlights how our governments are capable of the most horrible actions against human rights, to the point of targeting those who have contributed to humanity the most.

We no longer live in a world as the one Turing knew, but we still live in a very homophobic world. If you don't believe me, just think that I am a gay man living in a major city in the global north in the XXI century, who cannot go out on the street holding hands or kissing another man. Something that any straight couple would do naturally and worry-free it is not available to me. You could argue in favour or against public demonstrations of affection for any type of couple, but that's not the point here. The argument here is that in the year 2021 I am still not free to walk the streets of the city I live in without fear. Just because I am a man who loves another man. That is just one of the ways in which everyday homophobia manifests itself these days. And that is just one of the reasons why we still need to celebrate Pride every year.

52 years ago, on June 28, 1969, the New York Police raided the Stonewall Inn, a popular gay bar in New York's Greenwich Village. Police raids in gay venues were common those days because engaging in gay behaviour in public was illegal. But that day, the Stonewall Inn's patrons and the neighbours from the surrounding areas stood up to the police fed up with the abuse that had gone on for far too long. That clash with the police led to six days of riots, which have become a symbol for the LGBTQ+ liberation movement worldwide. June 28, 1969, marks the day in which those brave LGBTQ+ people that came before us started paving the way for the rights that we enjoy today.

We have come a long way in terms of human rights for the LGBTQ+ community, but I'm here to report that things are not as happy under the rainbow as they seem. Sure, I can get married to another man, I could adopt children if I wanted to, and the majority of us in the UK (excluding religious communities) don't have to conceal our sexual orientation anymore. Still, Conversion Therapy has not been fully banned in the UK yet (it's pending "consultation") and homophobic attacks (typified as hate crimes in the UK) have increased by 20% over the last year in the country.

This comes as no surprise, particularly because the British Empire, the one that so many English nationalists are so proud of despite the atrocities committed in the colonies, was responsible for spreading homophobia throughout the planet. As someone who was one of the lucky ones who was able to escape from conversion therapy, but who has been a victim of acts of homophobia throughout his life, I can attest that we still don't live in an LGBTQ+ safe world.

In the EU, it is not safer to be LGBTQ+ than it is in the UK. In Spain, on the night of July 3, 2021, a young gay man from Galicia called Samuel Luiz was brutally murdered by a group of straight men who beat him to death while calling him a faggot.

Being born LGBTQ+ in countries like Hungary and Poland means living under constant government and societal hostility. In other countries where religion also has a huge influence like in the case of Italy, the Catholic Church is using its power to restrict the protections that the government offers to LGBTQ+ people.

Also in Spain, where football is another type of religion, an openly gay referee had to quit his job due to homophobia. In Germany, the UEFA made a political statement by trying to avoid making a political statement in Munich when it refused to light Munich stadium in rainbow colours for Germany-Hungary match. And outside of Europe, but still speaking of football, Mexico's football team was recently sanctioned due to the homophobic chants of its fans.

Staying on that side of the pond, and in a country that is considered liberal and progressive, the State of Florida in the US just passed homophobic legislation that takes away rights and protections to trans people.

Leaving the liberal world, if we now talk about countries like Uganda or Nigeria, considered one of the worst countries for LGBTQ+ people in the world, or Russia or Chechnya, the situation is even direr. The world is still not a safe place to be born LGBTQ+.

So when we see every year a parade organised by the LGBTQ+ community and its allies, no one should wonder why we still need to have a day to commemorate our Pride. June 28 is not only a date to celebrate how far we've come and to honour the members of our community who came before us and who we must be grateful to for the few rights that we are able to enjoy today.

It is also a day in which we send a message to the LGBTQ+ people around the world who still live in fear of prosecution or even death where we tell them that we got their back. That not a day goes by that we don't do everything within our power to combat homophobia and make this world a safer space for the current and the future LGBTQ+ generations to come.

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Case Study: The Trampery at Poplar Works. Photography of Exteriors, Interiors and Portraits of Members.

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The Trampery at Poplar Works is a workspace, training centre and a hub for anyone working in fashion: designers, makers, jewellers, experienced business owners, and first-year startups. The space has over forty studios across two sites, as well as training areas, a small production unit and a café.

The Trampery at Poplar Works runs an extensive enterprise and events programme and is home to London College of Fashion, UAL’s award-winning Making for Change programme. Poplar Works is a partnership between Poplar HARCA, London College of Fashion, UAL and The Trampery, supported by the Mayor of London and part of the Fashion District.

The Trampery approached me to photograph Poplar Works and their tenants and members with the aim to include the images on The Trampery’s website, social media, newsletter and also the press releases from all the Poplar Works partners, which would promote the space, the members and their businesses.

The brief was divided into two sections:

  • Images of the exteriors and of the interiors of the building showing the studios, common areas and café to promote the space.

  • Portraits of the members: photograph Poplar Works members individually on the outside of the building and also take images of them working in their studios.

The images were used in all The Trampery communications and they were also printed onto posters which were displayed outside the building to showcase some of the exciting things members are doing and help demystify what happens behind closed doors.

Exteriors and Interiors

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Members and Studios

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My Humanism

This post is also available in audio form:

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My Humanism is my personal philosophy of life. I strive to be an ethical, compassionate and responsible person every single day.

My Humanism is not perfect, but it's a work in progress. It is open to being challenged because I know that I might be wrong about some of the things that I believe.

My Humanism is universal, I treat fellow humans and other species with compassion, warmth, understanding, and respect.

My Humanism is individual, I give meaning to my own life because I believe it's the only life that we have.

My Humanism is secular, I reject any form of superstition or belief in the supernatural but acknowledge the importance of respecting and coexisting with those who have these beliefs.

My Humanism is introspective. I recognise the importance of self-reflection and self-awareness and understand that only when you love and take care of yourself is that you can love and take care of others.

My Humanism is pro-Humanity, and I know that only by upholding the Universal Declaration of Human Rights and protecting the planet is that we guarantee the continued existence of humankind and the rest of the species that inhabit the Earth.

My Humanism is for everyone, regardless of socio-economic or political background, whether you went to school or learnt everything you know on the streets, no matter if you were born and bred here or came from elsewhere: to me, You matter.

My Humanism is Inclusive, there is a place for everyone at my table and I know that my life is only richer because I'm surrounded by people from all walks of life, from different cultures and different ethnical backgrounds.

My Humanism is feminist, gender identity should not exclude a person from having equal rights.

My Humanism is free, and so is my thinking. It has more questions than answers, but it is rational and relies on logic and evidence to make sense of the world always trusting in science.

My Humanism is not an easy option. There are no rules, no sacred books, no dogma, and there is no divine being to be grateful to or to blame for our problems. I know that I am accountable for my own actions.

And that's why my Humanism sets me free.


I am a member of Humanists UK and I am part of the committee of Central London Humanists.

Photo credit: Portrait by Sarah Tucker.

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Together, Separately. An Artists' Residency

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Last week, I took part in an artists' residency held by Cel Del Nord, a space in Catalonia designed to offer artists a distraction-free, and inspiration-rich environment to do extraordinary creative work. During the six days that the residency lasted, I was part of a group of artists from all over the planet which included really inspiring people from whom I learned so much. The residency was held online for obvious reasons, and during the week we got to know one another, share our experiences and grow our projects together, separately.

I applied to this residency to work on my project on memory impairment, which I've been developing on Patreon since the pandemic started. I wanted to work with sustainable photographic processes that could help me tell the story that I'm trying to tell with my photography work. Also, my aim was to create the first few artworks of the project and get feedback from the rest of the group.

Over the whole residency, I learned how to print cyanotypes on glass using three different emulsion recipes and played around with various exposure times under a UV lamp. For me, it was a time to slow down and to go back more than a century and a half to the very origins of photography.

Cyanotype is a photographic printing process invented in England by Sir John Herschel that uses a solution sensitive to UV light to produce a blue-coloured print. In fact, the word blueprint to refer to architectural drawings comes from the fact that these were printed using this technique. It is also the technique in which the first photobook in history was ever printed by photographer Anna Atkins.

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This technique is environmentally friendly so it only made sense to print the images on repurposed glass. For that reason, I searched in my neighbourhood for people who were giving away glass objects that they didn't want to keep anymore instead of buying new glass for the project.

The feedback and support from the residency and the rest of the artists in the cohort were priceless and I would recommend to any artist that they take part in an artists' residency at least once in their careers.

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I was very lucky to share the residency with this very talented group of people:

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Passepartout: Passepartout Duo is a music group comprised of pianist Nicoletta Favari and percussionist Christopher Salvito. Making music that escapes categorization, the duo’s ongoing travel around the world informs the multi-disciplinary collaborations, instrumental compositions, and evocative music videos that constitute their body of work.

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Twinkle Banerjee: Twinkle Banerjee is a photographer with her practice swinging between old-world nostalgia and modern-day conceptual stories. Originally from India, she migrated to Canada in 2010 and has called it her home ever since.

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Fleming Jeffries: Fleming Jeffries' works on paper rely on drawing as a means to slow down the mind’s eye and opens bridges to the subconscious.

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Kali McMillan: Kali McMillan is a photographer, curator, art historian, and urban sociologist. Her artwork centres around the experiences of humans and the spaces they inhabit.

Thanks to Odette Brady and all the staff and volunteers from Cel Del Nord for this very enriching experience.

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I Wish I Had Known... About Reportage Sketching!

If you like reading my posts, consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

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This is the Twentieth-Fourth post in my series of posts where I speak with people in the creative industries and ask them questions about the things that “I Wish I Had Known” when I started out as a creative myself.

This week I chat with Lydia Thornley, a designer, creative director, reportage sketcher and workshop presenter from East London who says that one of her most important skills is being nosey and that sometimes her fingers turn into chipolatas...

  1. You and I met through The Trampery when you came to the building where I work to do some reportage sketching. Since then, I have become some sort of fanboy of your work and I’ve often said to you that I wish I were half the talented that you are. Where does your love for illustration and sketching come from?

I started drawing before I could walk! But I was also lucky that my dad was a creative: when I was little, he was in advertising, then a designer, illustrator and artist and he never minded me hanging out with him. As a teenager, I wanted to be a cartoonist / graphic novelist like Posy Simmonds. When I started college, I wanted to be a designer and illustrator but when I studied you had to specialise so I chose design. For decades, I’ve drawn as part of my design method but it’s the bit that clients don’t see: the thinking on paper. It’s become a proper strand of my work relatively recently and that happened by accident, through a personal project. This is shorthand was a booklet for clients and industry friends about drawing as part of my design practice. An artist I was doing some teaching with challenged me to do a drawing a day until it had to go to press. The only place I could do that was on the tube – and I didn’t stop... That turned into my Instagram feed and my Instagram feed led to exhibitions, commissions and connections. It's been a homecoming.

2. To me, you are the true definition of a Renaissance Artist. Your creativity seems limitless, and you can simultaneously be designing wall graphics, running drawing sessions and sketching on the tube. How does it all come together under the brand Studio Lydia Thornley?

I’ve really had to think about how to explain what I do as a brand, in changing times, at a stage when I’ve chosen creative adventures over winding down. I can’t separate the activities because some of my clients use everything I do. So I’ve given the brand flexibility. I renamed the business from Lydia Thornley Design to Studio Lydia Thornley – the studio can do whatever I want it to do. The logo a square eye. It’s a visual pun (“square” is old-school slang for unfashionably-nerdy) and it can be flat colour or a container for imagery. The typography is clean, simple and designed to sit well with a variety of work.

3. What serves as inspiration? Which ideas do you explore in your work?

Whether I’m working for clients or on my own projects, I love learning or discovering something new. I once named nosiness as a core design skill! So I enjoy working with clients who do interesting things and I love projects that give me an excuse to explore, experiment, research and hear from people I would never otherwise meet.

4. During the pandemic, while you were in almost strict confinement at home, you started sketching the produce in your garden to keep yourself busy and your mind distracted and that's how Dispatches From A Small World came about. Did you ever think that all those sketches would end up taking a life of their own in the form of a blog?

I started the project because I needed an outlet for that spirit of enquiry. As the pile of work got bigger, I thought I might make it into a book but in lockdown I had no access to the quality of scanning that I’d need. So a blog was a way to get it out there digitally. There will be more – watch this space!

5. Apart from the dispatches, what creative work do you do in your own time?

Now that sketchwalking is possible again, the sketchbooks are back. I go through them so quickly that when shops were still closed I started making my own from waste – that’s environmentally-friendly and in the stress of the pandemic, bookbinding is a wonderfully-mindful thing to do. Lose focus and it all goes horribly wrong! I always have a whole stack of personal projects and I’m researching for my next Nerd Nite London talk, on a comedy stage, about pencils.

6. What exactly is Reportage Sketching and what are the possibilities of this form of illustration?

Well, essentially, it’s reporting in drawings. It’s what a reportage photographer does, working live, only with pen and paper or an iPad instead of a camera. Sometimes, it’s all live, sometimes there’s development work or colour added later. In its purest form, it’s news illustration – I love the work of George Butler and Olivier Kugler – and locations, Gary Embury, Lucinda Rogers and the Shoreditch Sketcher are great examples of that.

7. Are there any brands that you admire? What makes them stand out?

For me, brands that stand out are either clever or adaptable. So two examples are Innocent Drinks, which has words as part of its brand and a friendly personality, and the BBC, which changes constantly in how it’s expressed but stays recognisable. Apple is always interesting too because it's recognisable through the logo, its product design and software that are the heart of the brand.

8. What’s been the biggest creative challenge in your career to date?

My own brand. It’s the toughest task for any creative because it’s very hard to stand back from it and look at it objectively.

9. You and I have collaborated in the past in a creative collective exploring the world around us through design, photography and the written word. When we were exploring the social distancing signage, it always impressed me how you combined both data and illustration to tell stories. How did you start combining these two different disciplines? Is this something that you do regularly for your clients?

Well, that goes right back to what I originally wanted to be. And no, it isn’t reportage illustration! I’d say it’s halfway between my sketching and my design work because it’s about ideas and storytelling. It has been used for clients but, interestingly, as part of my consultancy work to explain how a whole project works.

10. Being the unstoppable creative machine that you are, how do you overcome a creative block?

Ooh, well we all have days when our brains don’t work and our fingers turn to chipolatas! The best advice I can give is to step away from your desk. Do anything except staring at a screen hoping that something will happen. It won’t. Do I take that advice? Of course not! I only remember when I step outside and immediately come up with an idea because I’ve set my thinking free!

11. How can people get a hold of you and see your work?

Through my website: https://thornley.co.uk Instagram: @lydiathornley And my Dispatches from a Small World blog: https://dispatchesfromasmallworld.blog

Thank you so much Lydia for this fascinating insight into your work and how being nosey pays off! It's everything that I wish I had known!

You can learn more about Lydia on this podcast interview with The Trampery ‘A sketchbook state of mind'.

Photography As A Tool For Social Impact - Podcast Interview

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A few weeks ago, I was interviewed by Muaz Notiar for his podcast Blazon, a business and entrepreneurship podcast for the Creative Industries. We spoke about how photography can be used for social impact and how it can be used to pursue sustainable change.

Muaz is the co-founder of Revstance, a Fashion Advisory and Consulting digital agency on a mission to give designers and boutique owners a channel to showcase their talent and reduce the hurdles when consumers try to find them.

They created the Blazon podcast to allow the public to hear directly from people working in the creative industries in order to give them a glimpse into how these industries work.

During the conversation, we touched on the environmental challenges that the industry and the world face. We also talked about how many creatives, photographers in particular, don't know where to begin when it comes to running sustainable and ethical practices and how starting small is a good approach.

You can listen to the episode on the player below or you can also read a transcription of the interview in their blog.

Do you like what you just read? Consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

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I Took The Sustainable Production Training Run By AdGreen

Whatever it is, the way you tell your story online can make all the difference.

Last week, I finished the sustainable production training run by AdGreen and offered to creative departments, ad agency production departments, production companies for motion and stills, and crew. AdGreen enables the industry, wherever the activity is, to act for a sustainable future and reduce emissions from productions. Its founding partners include leading industry players and key trade bodies such as the Association Of Photographers - AOP, of which I am a member.

The training offered by AdGreen is aimed at uniting the industry to eliminate the negative environmental impacts of productions and enable the community to measure and understand waste and carbon impacts. The training session is an opportunity for those working in productions to understand the key challenges we face, as well as what can be done at every level to promote environmental sustainability.

The session covered everything from the global environmental issues that we are facing, such as the millions of people displaced by climate change and the rapid extinction of species, to the industry’s impact and what reductions need to be made in our productions to counteract the climate emergency. We also learned from some interesting case studies how to measure our carbon footprint and what are the key things to think about when putting productions together.

If you are interested in learning more about AdGreen, including case studies, tips by activity area and company type, you can visit their website weareadgreen.org.

Do you like what you just read? Consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

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A World That Others Can't See... with Zula Rabikowska

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Our role as photographers is to capture a world that others can't see, and in this process, we leave a little bit of us in every photo that we take. In a way, every single one of our photographs is also a portrait of ourselves.

In this series, A World That Others Can't See, I ask fellow photographers to talk about an image from their portfolios in order to discover the stories behind their work and to learn about the person behind the lens.

For the twelfth post of the series, social documentary and commercial photographer Zula Rabikowska shares with me her most recent work, from her self-portrait project "Becoming Herstory."

Zula says: “This image is part of my most recent series entitled "Becoming Herstory." This is a personal project which explores the idea of home, belonging and migration. I moved to the UK 20 years ago as a child and this move created a physical and cultural rupture with my family and Polish society. Using self-portraiture, I wear my ancestors’ clothes, connect with my family heritage, and highlight the war-torn complexity of Eastern Europe. I created this project during the 2020/21 winter lockdown and was my own creative director, stylist, assistant, model and photographer. The images were inspired by a personal need to reconcile parts of my family history and conversations with my mum.

My mum spent years bringing clothes and glassware from Poland to the UK, as these enabled her to maintain a physical bond with Polish culture, and helped us create a feeling of "home", something that we have always found difficult since moving to the UK. Holding onto these items facilitated a connection with the past and our family in Poland. In the series, I use various items, and amongst others, I include my mum’s first kitchen curtains, a handmade sheep coat, my grandma's special swimsuit and Coca Cola towels won in a radio competition. I “wear” and “perform” my family history and reflect on how the memories of women in my family have shaped my identity.

This self-portrait is called "My Mother's Dowery" and I wear my grandma’s special New Year’s Eve outfit, known as the “Nefertiti Collar” which was smuggled from Thailand. During Communism in Eastern Europe cash was largely worthless due to high inflation, and people invested in crystal, which was passed down through generations. It was quite normal for people to set up their own garden crystal productions and sell such items from their homes. The glass in this portrait was bought from my neighbours in Poland, which was part of my mum’s dowry. My grandparents, like a lot of of people at the time, invested in crystal, which was commonly referred to as "glass" (szklo in Polish), as a way of financial security, The background is created from a sequin fabric, which my dad used to sell in his clothes shop the 90s.

"My Mother's Dowery" from the series Becoming Herstory @ 2020 Zula Rabikowska

"My Mother's Dowery" from the series Becoming Herstory @ 2020 Zula Rabikowska

At the end of 2020, I found myself living back at home in London with my mum and my step-dad, and I started this series largely in response to my living situation and a way to stay busy during the winter lockdown. Since almost everything in the UK was closed during the winter months, and households were not allowed to mix, I became my own model and creative crew. I bought a studio lighting kit and in my mum's office set up a temporary studio for five weeks. She was using the room during the day for work, so the only time I could shoot was at 6am-9am and then after work and during the weekend, which created quite a strict shooting schedule for me. During the day I was looking at old family photos for inspiration, and sorting and compiling outfits from bags of clothes I found in the basement and the loft. My bedroom pretty much transformed into a dressing room full of clothes, makeup and wigs.

This was not the first time I was working with self-portraiture, as I developed an earlier project in the first 2020 lockdown called "Untried Realities", where I spent numerous hours behind and in front of the lens. This proved extremely useful, as when I started "Becoming Herstory" I was already comfortable with being the photographer and the subject. I created "Becoming Herstory" by placing my Nikon D800 on a Manfrotto tripod and used a self-timer, which gave me 10 seconds to move from pressing the shutter and arranging myself in front of a camera.

I am hoping that in the near future I will be able to organise an exhibition to show this work, and my plan is to exhibit the photographs alongside the clothes and objects that I used.

Thank you so much, Zula, for sharing with me such a beautiful project and the story behind it! You can see more of Zula's amazing project at zulara.co.uk or her social media @zula.ra.


If you haven’t read the previous posts of this series, you can check the whole series here.

Do you like what you just read? Consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

You can also subscribe to my weekly blog posts here!

Get More Confident Pricing Your Work

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How many times have you been asked to write an estimate for a job in which you end up undercharging out of fear of not getting the job? How many times have you written down, deleted and rewritten the figures on an estimate because you thought the client would not pay what you were asking for? How many times have you quoted so little for a job that you actually ended up regretting getting the job? If this sounds like you, welcome to the club. It happens to all of us. To this day, I'm yet to meet a creative who at some point in their careers hasn't gone down this spiral of fear when they get asked to quote for a job. It takes a change of mindset to combat this fear.

Not knowing how much to charge for a job is at the top of the list of problems that freelance creatives who don't have an agent face throughout their careers. I would like to say that it gets better with time, but as we progress in our careers the jobs keep getting more challenging which in turn worsens the issue of not knowing how much to charge.

I blame this on a lack of transparency in the industry. Very rarely we see other creatives advertising their rates on their websites or discussing them in public. Everyone is very secretive about how much they charge out of fear of other creatives charging less and stealing their clients. I have a group of photographer friends who support each other in every possible way and even with them the conversations about how much we charge seem uncomfortable.

In some industries, there is a suggested rate that everyone is familiar with. People who work in those industries use this suggested rate to know how much to charge according to their level of expertise and seniority, and clients understand these rates and know approximately how much they will have to pay. In other industries, unions set the rates.

But for most of the creative industries, and particularly for photographers, unless you are represented it is always a guessing game. There are a million websites that give guidance on how to calculate your cost of running your business and all sort of magical formulae that should help you come up with these figures. In my experience, these don't work for most creatives. Those calculations work if you can predict the number of jobs that you will have per month, but most photographers can tell you that this doesn't really apply to the type of work that we do.

Ironically, there is pressure within the creatives industries to charge fees that are fair for you but also fair for the rest of the people working in the industry. Undercharging for your work forces other creatives to lower their rates to be able to compete and this affects what clients expect to pay in the future. Charging too little affects you and the industry both in the short and the long term.

I know that we all have bills to pay, families to support and food to put on the table. If times are tough and you really need the money, I can't advise you not to take on underpaid jobs. I also might not be able to give you an idea of how much to charge for your work because I myself came up with my rates after years of experimentation, self-valuation and building up confidence in myself and my work.

What I can offer you is guidance on the things that you can tell yourself to gain the confidence that you need in order to be at ease with the figures that you are charging.

  1. My first piece of advice is that you write down your rates. Create a rate card for your services. It could be on a notebook, on an email that you send to yourself or anywhere that is easy enough for you to access when you are asked how much you charge. Resist the urge to change them every time that you have to send an estimate. Stick to them for a while and see if you feel that you are being paid fairly. If you quickly realise that they are too low and do not equate to the amount of work that you are putting in, by all means, change them right away.

  2. Don't charge too low thinking that it will attract more work. It might at first, but a photography business is not an economy of scale. You are not manufacturing goods. Your expenses won't become cheaper the more jobs you get. Quite the opposite. And you will end up overworked and probably losing money. Also, undercharging will devalue you as a photographer. As you progress in your career, you will want to have access to bigger clients and usually bigger clients do not work with cheap suppliers. Creatives who charge very little seem inexperienced.

  3. Don't charge an amount that you are not happy with and that you don't feel is fair. Some clients ask for a discount with the promise of hiring you many more times again in the future. The sad truth is that, most likely, they will never hire you again. And if they do, you will have a difficult time trying to raise your rates in the future to a level that you feel is fair.

  4. If your clients are other businesses, think that both of you are trying to make money with the photographs that you are taking. So, It is only fair that you both make a profit. If you are working for individuals, think that they probably don't know how much it costs to have their photos taken. If after defending your fee they still can't afford you, that only means that they are not the type of clients that you should be pursuing.

Most of the times, if we are uncomfortable pricing a job is not because our fees are not adequate but because we are not confident about the value of our work. Funny enough, your potential client can see the quality of your work because they want to work with you in the first place and they asked you for your fee. It's about time that you own the value of your work yourself.

Photo credit: behind the scenes by Andrzej Gruszka.

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Your Worth Is Greater Than You Give Yourself Credit For

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In November last year, I moderated a panel discussion with photographers and filmmakers of all levels and backgrounds in support of the Aldridge Foundation. The panellists discussed what it means to work in the Creative Industries in order to inspire young people who want to become creatives. The Aldridge Foundation is a charity that aims to inspire and equip young people with the skills they need to take control of their futures. During the conversation, the advice that was offered the most by the panellists was that creative people have to work hard in building up their self-confidence. Only with confidence in yourself and your work is that you can thrive in this industry. But, in my personal experience and the experience of most creatives that I know, this is easier said than done.

Last week I had two conversations with two very different young persons that made me think of how far I've come in terms of building up my confidence. One of them told me that they were really nervous about an interview but not for the reasons that one might expect. They weren't worried about the skills or work experience part of the interview. What was giving them anxiety were the personal questions. According to them, their life was very uneventful and they had nothing to say about themselves that sounded interesting.

The other conversation was with someone who told me that they didn't know how to meet people in person. Young people these days are so used to having interactions through technology that the thought of having an in-person conversation with another human being can be daunting for some. When I asked if they knew why this was, they said that when they are chatting via any messaging app or when having a videocall conversation they feel at ease. But, as soon as the protection offered by technology is taken out of the equation they feel uncomfortable to the point of not being able to utter a single word.

I remember a time when I was afraid of talking to other people. I thought I didn't have anything interesting to say about myself. Before going to university, my self-image had been built up (more like torn down) by years of psychological abuse by family, neighbours and classmates. I was made believe that I was anti-natural, I was made feel different, I was called a faggot, I was called fat and effeminate, I was told that I spoke weirdly, that I had an accent, that my acne was horrible, that I had an odd shape, that my hips were too wide, my torso too thin, my legs looked like women's legs... and the list could go on. I was a walking mess of insecurities because I let everyone else build the image that I was supposed to have of myself.

And then came university. It was the first time in my life that I was away from familiar surroundings. At university, nobody knew me. It was the perfect opportunity to tell the world who I was with my own voice. Don't get me wrong, my insecurities didn't just vanish. They stayed with me for almost 20 more years. But, what was different was that in every new interaction I was telling my own version of my life story. Not the version that included the image that other people had had of me so far. And that gave me confidence.

How did I go from feeling like the ugly duckling to feeling like a swan? I think it was the realisation that we all have something to offer others, no matter how dull we think our lives are. We might feel like our lives are uneventful because we are the ones living them. But no one else has our background, our families, our experiences, our hobbies, and no one else sees life the way we do.

So, when I started to meet people at university I soon realised that some people were interested in the things that I had to say. Even the simplest of things like what I did during the weekend was completely different to the plans that other people had. Not because I was different or special, but because I was me and they weren't me. My anecdotes weren't interesting to everyone, but those who were interested really wanted to know more. And this gave me more confidence.

At some point, I also learnt the phrase: "We are not gold coins. We can't possibly be liked by everyone". These words freed me from the pressure of trying to please everyone.

Somewhere in here is a lesson for everyone struggling with their confidence, especially for all creatives. Do your thing. Just be yourself. As cliched as it may sound, the more you try to imitate others the less authentic you are and the more difficult it gets to present your work. Your audience will appreciate you and what you do. Finding that audience is difficult, I won't lie to you. But after building your portfolio for some time and getting yourself out there you will start seeing how some people engage with your work more than others. Those are the people that you have to talk to. Those are your people, your audience.

Cultivate them, talk to them. Don't force things, just continue being you because that is what they like. They don't want you to be anything other than who you are. As you grow, you will evolve. And some of those followers will not relate to the evolved version of your work and they will inevitably stop following you. That's ok, it's natural. But those who remain will grow stronger links to your stories and will want to know more.

When we are starting out, we often think that we have to fish the market with a massive net and catch whatever falls in it. But this fishing technique is not sustainable. Not everything that you catch is useful, and with this technique, you might end up hurting the environment because you hurt other species that weren't supposed to be fished out. But, if you put the right bait at the end of a fishing line you will catch just the right type of fish for you.

The more confident you look to others, the more they will want to be with you and the more they will appreciate your work. And it's ok if some people don't like you or what you do. It's their right. The same way that you have the right to not like some people or what they make. Someone not liking you or what you do does not invalidate you or your work. Your work is still valid, you are still valid. You just need to cross paths with those who can appreciate both. And when that happens, your confidence will do the rest.

Photo credit: behind the scenes by Stef Mic.

Do you like what you just read? Consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

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Don't Believe Anything I Say

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It may sound counterproductive for me to say this about my blog posts, but you shouldn't believe a word that I write. Or a word that anyone else writes for that matter. Instead, you should do your own research every time that you read about the topics that interest you. Even if what you are reading comes from a source that you trust. Every article that you read has some sort of bias, including those written by journalists from reputable media. The editorial line of the publication will always have a bias and will always try to please its audience. There is no such thing as an unbiased news piece and all opinion pieces obviously have a bias. The person presenting you with the information has, consciously or subconsciously, imprinted their own way of looking at life on the words they write. That is the reason why, whenever I write a piece where I share facts about any issue I always include the links to my sources so that you can do your own research and don't believe my words blindly. I was brought up knowing not to believe everything I hear and striving to find my own truth. That has made me a very inquisitive person.

"The truth is out there", said the famous tagline from the X-files. Today, it would read "The truth is paywalled". If you want to have access to rigorous investigative journalism on the internet you have to pay a fee. But, hoaxes, disinformation and conspiracy theories are roaming free all over the web. The majority of people either can't afford or don't want to pay to read news online and that is why misinformation spreads like wildfire. As a creator myself, I understand that journalists and news outlets must charge for their work but we must find a strategy to make truth and facts available to everyone or the misinformation problem will only become worse.

Back in 2017, I wrote a post where I spoke about how the most searched word on the internet that year was "truth". It's really preoccupying that today, 4 years later, misinformation is still being spread without any consequences and under the protection of Free Speech. As if Free Speech was meant to protect words that inflict hatred or cause harm to humanity.

The Center for Countering Digital Hate has released a new report in which it proves that as much as 73% of vaccine misinformation on Facebook and 17% on Twitter can be linked to the same 12 individuals. Take a few seconds to digest what I just said. Twelve people from the 8 billion humans that inhabit the planet are responsible for 73% of vaccine misinformation on Facebook. It seems to me that they are fishing in troubled waters. Someone always profits in moments of chaos. Sadly, it will take us a while to find out what their agendas are and by then the damage might be irreversible.

Finding sources that one can trust has become a major challenge. Take it from me, every time that I write on my blog I spend hours, if not days, carefully researching the topics that I write about. Actually, don't take it from me. Don't believe me. Do your own research. Read my words with the utmost disbelieve and carefully look for other sources to contrast the information that I present in my blog. The truth is out there... if you have the patience to find it.

Photo credit: portrait by Ivan Weiss.

Do you like what you just read? Consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

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Climate Change Is A Fashion Issue

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Yesterday marked a year since the first lockdown in the UK. If this year has taught us anything is that our relationship with the environment must change. In a previous post, I wrote about how the climate emergency is a photography issue encouraging fellow photographers to reassess their practices and get involved in bettering the planet. Today, I write about how those of us who have a direct or indirect role in the Fashion Industry, or anyone who consumes fashion for that matter, are also part of the environmental problem. The good news is that we all have the potential to be part of the solution. Small changes in our day to day lives can have a massive impact if we all apply them consciously.

There is no doubt that the Fashion Industry is one of the biggest polluters on the planet. For this reason only, anyone who supports the Fashion Industry has a duty to protect the environment. If your support to the industry doesn't come from your line of work (design, production, logistics, retail, wholesale, support roles), and you don't see yourself as a fashion victim, you might think that this article is not for you. The reality is that, when it comes to the clothes we wear, we are all partly responsible for how the Fashion Industry affects the environment. If you didn't make your clothes yourself using sustainable materials and processes, you are part of the problem.

When we think of the Fashion Industry, we tend to think of luxury brands and fancy designer runways. We forget that everything that we are wearing this very second (shoes, undergarments, clothes, accessories) was produced by a brand that is part of the industry and also accounts for a percentage of its environmental impact. So, when I say that Climate Change is a Fashion Issue, what I'm trying to say is that Climate Change is an Everyone's Issue.

In my post about how Climate Change is a Photography Issue, I wrote that at its most basic level climate change is a human issue. This means that if you are human, you are both affected by or liable for the climate crisis. And this includes both our consumer behaviour and our work practices.

How can I reduce my fashion environmental impact as a consumer?

As part of the efforts that we have to make to have more environmentally friendly habits, the way we shop needs to change. This doesn't only apply to the way we buy clothes, but learning to be a more responsible fashion consumer can have an impact on our shopping behaviour in every other type of categories of products and services that we buy.

Here are a few things that you can start doing as soon as you finish reading this article to become a smarter consumer:

  • Buy less: I know, this sounds counterproductive coming from someone who runs a business within the Fashion Industry. The sad reality is that the reductions that we need to make to counteract climate change go against the concept of capitalism and growth. If you don't buy new clothes, you will not contribute to the problem at hand. But I can't advise you not to buy new clothes ever again because this will unleash a series of other problems (economy, employment, waste) and it's very naive of me to think that you won't have the need to buy new clothes at some point. The correct advice is to buy less, to think twice before we buy a new garment and to consider the other points coming below when you really need new clothes.

  • Repair: cheap clothes damage easily. Also, up until now, they were seen as disposable. This has contributed to the massive amounts of clothes piling up in landfills all over the planet. I am aware that not everyone can afford better clothes even if it means that they will last longer. But, something that everyone can do is to try to mend the ones that we own if they have small, fixable damages. Fashion businesses will soon start to provide this service to consumers.

  • Repurpose what you have: we all have pieces of clothing in our wardrobe that we haven't used in ages. If you believe in trends, they do come and go so it is likely that some of those pieces are back in trend. If you don't buy into the trends nonsense (and you shouldn't), rescuing those pieces from the back of your closet will make you feel like you are wearing new clothes without the expense.

  • Buy second-hand: buying pre-loved clothes is an excellent way of repurposing other people's clothes while not contributing to damaging the planet. There are plenty of places that sell second-hand garments, but soon this will also be a service provided by most fashion retailers.

  • Buy sustainably and ethically: finally, if you do have to buy new clothes the best that you can do is to support brands that are sustainable and ethical. Sustainable and ethical are not synonymous concepts, they are two very different things even if people use the terms interchangeably. Sustainability refers to brands that use materials and processes that are environmentally friendly. On the other hand, ethical practices refer to offering good working conditions to employees and paying them fairly, for instance. A brand can be sustainable, but not ethical. Or the other way around. When you become a smart consumer, you get used to researching the brands that you buy from before checking out. Try to support brands that are transparent about where they produce their garments, which materials they use, who works for them and how do they treat their staff. Extra points for those brands that support their communities, that show on their websites videos of their facilities and that have made a commitment to treating their employees fairly. You don't want to give your hard-earned money to brands that don't respect the planet nor humanity.

These are just a few things that you can start doing right away to become a smarter consumer. But, beware of greenwashing. Saying that a brand is sustainable and ethical is not enough. There must be transparency and proof. Also, stay away from brands or products that claim to be 100% sustainable or 100% ethical. When it comes to ethical and sustainable practices, you must constantly reassess your impact. Stating that a brand or product is 100% of anything implies that they feel their job is done. Be wary of brands that use euphemisms like natural, or organic, or good, because none of these words means sustainable nor ethical.

How can I reduce my fashion environmental impact as an employee?

It wouldn't be fair to suggest that you quit your job in Fashion if you suspect that the company that you work for is not ethical nor sustainable. Times are tough and we need to pay our bills. What I ask of you is that you research your employer and assess whether they are good for humanity and for the environment. Having this awareness is a good first step.

If you feel like your employer could do better (going beyond the basic environmental legal requirements, for instance) raise your voice. Change comes from within. You can become a change agent in your workplace. Group with like-minded coworkers and share your concerns with management. No company within the Fashion Industry can be excused for not being aware of their impact on the planet, but the management might not be aware that the company could be doing more.

It is easier to change our behaviours than to try to change the way that the companies that we work for operate. Businesses, especially large ones, don't have enough flexibility to act quickly most of the times. There are many interests and policies that come between intention and action. But having a group of employees to keep them accountable goes a long way.

Yesterday was a day of reflection. Our lives have been changed forever. The pandemic has had a toll on lives, mental health and the economy and it hasn't been too generous with the environment either, despite what we might think. People's shopping behaviour has shifted online, changing the playing field for the Fashion Industry but also incrementing the negative impact that the industry has on the environment and on the local economy.

Let's use this period of reflection to examine our lives and learn where we can apply these small changes that have big positive impacts.

Photo credit: behind the scenes by Ferran Vergés.

Do you like what you just read? Consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

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Social Impact For Creatives - Workshop

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A year ago, we decided at home to go into self-isolation due to the Covid-19 outbreak. We did it two weeks before the UK government finally realised that in order to contain the virus they needed to force everyone to stay home. We were called naive, paranoid, and a very British, very pro-Brexit person told me that it was very unlikely that Britain would go into lockdown because the government couldn't do that to our economy. Always the "Money-Before-People" mindset. A year later, there are hints of things going back to some sort of normality very soon. You can see it in people's moods and behaviours, and also in how businesses have started their advertising campaigns with renewed hope. A lot has happened over the last 12 months, a lot has changed. But, with this feeling of things soon "going back" to normal, what will happen to all the lessons we were supposed to have learnt?

We clapped, we marched, we masked up, we turned our homes into online activism headquarters while they were also used for work or homeschooling. It has been exhausting. There are days when I don't even feel like opening social media apps because I'm fed up. And I have a fear of becoming numb and jaded. In a year when the Creative Industries has taken the hardest hit since probably WWII, the only thing that has kept me going is having a sense of purpose.

I assigned myself the task of helping as many people as I could during these difficult times. I've donated and I've volunteered, but I've also created tools to educate and empower other creatives to achieve their potential as change-agents. I will never tire of saying that our industry is only as weak as its weakest link. If we want a better and stronger industry, we all need to grow together.

In this effort to contribute to bettering the Creative Industries and supporting my peers, I designed a series of workshops aimed at giving fellow creatives the tools they need to run their projects more efficiently and with agency and help them be more productive. Good intentions are no longer enough, we need actions.

This past weekend, I ran the pilot of my workshop on Social Impact for Creatives where I taught a group of creatives what social impact means, how to design creative projects for social transformation and how to run a socially conscious practice.

I now offer these workshops, alongside webinars and one-on-one mentoring sessions to any photographer or creative interested in running their projects and businesses with an aim on improving the world.

If you are interested, you can find out more on this link.

Do you like what you just read? Consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

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Attention Students: These Are Tough Times But There Is Hope

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Every student of any age going to school or university during these difficult times, particularly those graduating this year, has to find a way to cope with the current situation and manage their mental wellbeing. Finishing studies and having to navigate a very uncertain world and job market is not the optimal way of starting off a career. Olivia Pinnock, a London-based fashion journalist and lecturer, and I discussed how the pandemic has affected students and their mental health. We focused on what graduating students can start doing now that they are entering the job market in such overwhelming and unpredictable times. You can listen to the full conversation on the audio version of this post.

Olivia Pinnock is the founder of The Fashion Debates, a platform that she uses to promote a more sustainable and ethical fashion industry. She is also a lecturer at the London College of Fashion, the London Metropolitan University and Norwich University of the Arts.

During the conversation, we touched on how these are such trying times for students and how every single one of them has had a very individual experience coping with isolation and the pandemic. Olivia mentioned how some students haven't been able to produce the body of work that usually helps them create a portfolio that they can show to potential clients once they finish their studies.

She also offered some advice for people entering the job market at the moment. She said that, even though it's not great and wonderful right now, university is not just about the grade you get at the end of it. The university experience is about what you learn, the connections you make, and the experiences that made you who you are. And you are taking all of these things away with you.

She also said that students mustn't compare themselves to others, everyone has got their own timeline adding that for students with an entrepreneurial spirit, particularly in the fashion industry, now is the time to shine because the industry desperately needs solutions.

Whether you are a student, or someone interested in the challenges that students are facing these days, you can listen to the full conversation on this link.

Do you like what you just read? Consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

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On Queer Identity: What Does 'Queer' Mean To You?

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February is LGBT+ History Month in the UK, and this year I hosted on behalf of Out For Good an intergenerational community conversation and story sharing space about what being queer means to us as individuals and how we fit as LGBTQ+ people in our societies.

Out For Good is a charitable organisation bringing together LGBT+ people across the UK to celebrate LGBTQ+ visibility and work to break down barriers by making a difference in our communities.

The panellists shared what the word Queer meant to them and how has their identity been shaped throughout their lives. They also spoke about their coming out experiences and how long it took them to feel comfortable in their own skin.

It was interesting to learn about the most pressing issues in the community at the time when each of them came out as they belonged to very different generations. Prompting the question: Is being openly queer still an act of defiance in today’s world?

Finally, we spoke about how they imagined the future of the LGBTQ+ Community and what would they tell their younger or older selves.

Attendees said that hearing so many stories from different age groups was refreshing because there aren't many environments where inter-generational conversations like that happen. Panellists felt that it was very special and that it felt safe, explorative and warm. One person said that It was a great success and very empowering.

On behalf of Out For Good, thank you so much to everyone who was able to join in. I learned so much from this conversation and I hope you did as well. Thank you also to the unbelievable panel. I’m very grateful for the time they gave us and for sharing all their beautiful anecdotes and thoughts.

If you weren't able to tune in, you can watch the replay below:

The conversation took place via zoom on Sunday, February 21st, at 6 p.m. London time.

Do you like what you just read? Consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

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LGBT History Month Event: Queer Identity

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February is LGBT+ History Month in the UK, and this year I will be hosting on behalf of Out For Good a community conversation and story sharing space about what being queer means to us as individuals and how we fit as LGBTQ+ people in our societies.

Out For Good is a charitable organisation bringing together LGBT+ people across the UK to celebrate LGBTQ+ visibility and work to break down barriers by making a difference in our communities.

The panellists will be sharing individual experiences of growing up queer, with coming out anecdotes, finding love as an LGBTQ+ person stories, and dealing with society in general from family, to work, to our extended communities.

The conversation will take place via zoom on Sunday, February 21st, at 6 p.m. London time.

Register on outforgood.co.uk/events and you will get the Zoom link before the event.

Don't miss this necessary intergenerational conversation where we will explore our identity and our place in our communities.

Do you like what you just read? Consider becoming a patron on patreon.com/jccandanedo where you can learn more about my creative process and the stories behind my images. I’d love to have you as part of my Patreon community.

Do you like what you just read? Subscribe to my weekly blog posts here! You may subscribe to the audio version wherever you get your podcasts.

I Wish I Had Known... About Storytelling!

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This is the Twentieth-Third post in my series of posts where I speak with people in the creative industries and ask them questions about the things that “I Wish I Had Known” when I started out as a creative myself.

Eli B is a romance writer and she writes contemporary fiction as well as fantasy. Her novels focus on black women in interracial relationships, living in modern situations and mystical worlds. Eli B and I are both creators on Patreon, where she writes serialised fiction for her patrons and I share with my community how I create my work with behind the scenes and tutorials.

Last week, Eli B and I had a lovely conversation via Zoom where we spoke about our process and our storytelling techniques. This is a tiny excerpt from the conversation. You can listen to the full conversation on the audio version of this post or you can watch the video on this link.

1. Eli B: How do you find inspiration for your photography?

JC: I'm gonna say something really cliched. And this is something that may also resonate with you: I think inspiration is everywhere. And like, right now, this conversation that you and I are having is going to trigger so many other things in our own work. And in our lives. I think that you just have to pay attention to everything that happens around you. And sometimes when I hear people saying that they have a hard time finding inspiration, I feel like they're really not paying attention to what's going on in their lives.

Or they think that finding inspiration means taking a plane and flying to the other side of the planet to look for that perfect spot or learn that perfect story or research the perfect culture. But just look outside the window and pay attention to what's going on and you get all this information flowing in.

I know that it is a very cliched thing to say. And you and I also know that it doesn't apply to all the work that we do. Because it's not that we're just sitting on our chairs just observing our surroundings and our Muse comes and inspires us. It is a lot of work. It is a lot of hard work. When I create some of the shoots that I do, I spend weeks or months before I finally click on the button on the camera, putting everything together.

2. JC: Do you do a lot of preparation before you start writing a story?

Eli B: Ah, no. Sometimes I just literally just start writing. If I have a notebook, and stuff comes in my head, I will just write down characters, I'll just write down whatever dialogue just popped into my head. So most of my stories and all of the works in progress that I work on come from literally just me having a piece of paper in front of me. I don't do planning.

Lately, I have tried to become like a plotter. My characters tend to just talk in my head. And I go from there. I was writing a story, actually writing a story that I'm working on right now, called Me Too. And it was in like early stages, like the second draft, I'd been writing this forever. But while I was doing some revision and writing, I just had two characters that kept popping in my head, and one of them was a demon.

And this girl just kept falling from the sky. She had like, platinum white hair, and she just kept falling from the sky and I kept catching her and catching her. And I just had that vision over and over my head. So I stopped what I was doing. It's just really rude, you know, when characters do this. I stopped what I was doing and had to start writing their story because their image wouldn't leave my mind.

So with them, I just I started in a blank notebook and just started scribbling down things that I knew about them. And then the story of Magicks and Mortals just came out of that. It's just a wild story. And I don't really write a lot of Young Adult, so I thought it was weird that I got that vision.

3. JC: So would you agree that the story writes itself when you start writing?

Eli B: Yes, I would absolutely agree with that. They just write themselves, I am just a vessel. I say that all the time, I have no control over my characters, they do what they want to do. Even when I try to give them direction, it tends to go in whichever way they wanted it to go.

I think sometimes people might forget that you as an author or a photographer or a singer aren't what you are writing. Like, yes, a lot of myself is in the work that I write. But a lot of the times I'm just writing a story from someone else. And that's how I just get inspiration.

And again, as you said, it comes from everywhere. I don't know, I could just be looking out the window and this fantasy world just pops in my head. And I have to stop myself sometimes to write it down on a notepad or on my notes on my phone, and let it sit.

4. Eli B: Are there certain things that pop out to you that make you want to take a picture?

JC: For me, It's always people. If you and I lived closer, I would have already photographed you. Because whenever I see some something in someone, like a spark in the eyes, or a beautiful smile, or just like the way the hair falls on their shoulder, or how they turn their head, I want to capture that.

And, it's going to sound creepy in a "Silence of the Lambs" way. But you know how the guy puts on the skins of the victims as trophies? For me, those images of people, those are my trophies. I was able to capture that thing that I saw in you. And then that is my trophy. And I just save it.

Sometimes I just want to take photos just because I want to take the photo. I don't want to do anything with the photo. The photo won't go in my portfolio, I will not show it to anyone, I wouldn't sell it. It's just for me, I want to be able to shoot that thing I saw and just capture it.

It's very fleeting, because sometimes you just see that thing in that moment. And maybe I tell you, Ellie, when I see you, I want to take your portrait. But then the next time I see you, I'm not able to capture it, because it was in that fleeting moment when I saw that in you.

Maybe it wasn't anything that had to do with you in particular. Maybe it was the situation that we were living, and then you know, that inspired me, and then I can't recreate it. So there's always that challenge. But yeah, it's always people that inspire me.

5. JC: what is the most difficult part of creating one of those characters when they start talking in your head?

Eli B: I think the most challenging part is making sure that whoever likes reading my story can capture them the way that I see them. And I think that is the challenging part, making sure that I have all those descriptions right and that they flow. Like, you know, you like Eyes Of The Beholder. I really hope you can see Niklaus the way that I see him or that you can see Miri the way that I see her.

Also, the tough part is making sure that I capture their personalities and not try to influence them with my environment or what I'm going through with my emotions. That their emotions and their personality are unique to them. And that goes for every story ever.

I'm trying to make sure that all of my characters have a distinct voice and distinct personalities and that they do things in a way that's unique to them and not like the other characters from my other stories. So with that, organisation does come into play again because I do have to sometimes make character charts or character boards just so I can keep their image in my head.

And I will go back to them and just say: "Okay, well, what are they into?", "what is Nicklaus into?". Nicholas is a complex character. Sometimes I don't quite know everything about him. And that's kind of the beauty of writing because he's very complex and disturbed. And I haven't touched upon that yet.

6. Eli B: One of my favourite photos that you've done used neon paint. And it just spoke to me. I can't explain how it spoke to me, but it was one of my favourite photos that you've done. How did you decide to use the neon paints and get your model in that position and know that was the position that was going to just make everything pop?

JC: I believe that creativity is the child of knowledge. And when I say this, I don't mean that you have to be an academic or you have to have studied. We are constantly on research mode, as creatives. And we're not always doing it intentionally, but we're always browsing the web to see what people are doing.

And then you see an image that you like and wonder how they shot that. Or maybe you see a story and you get curious about the techniques that they might have used to write that story. And then you fall down this rabbit hole of researching and trying to find out more and more and more and more about the things that you like. And those things, they start accumulating in your brain.

So years later, one day, you see an image like the one Dean showed me and you remember one time many years ago when you saw something that maybe it isn't similar at all, but it reminds you of that and you know how you are going to shoot that.

And for me, that's what happened when Dean showed me this work. I talk about it in detail on my Patreon, but when I saw this image, it wasn't even that he came to me with the image. He just posted it on Instagram. And I saw it and I replied to him and said: I want to shoot this with you. And he said yes, immediately. And he asked me the same question: how are we going to shoot it? I don't know how we're going to do this. But I know that I want to use neon paints because, in my mind, that's what makes sense.

I could have said let's use gold leaf or let's use whatever. But when I saw this image, I was like this could be done with neon paint. Maybe at some point in one of those rabbit holes of inspiration, many years ago, I saw someone do something with neon paint. And that's how the idea came about.

7. JC: How do you know when the story ends?

Eli B: I don't know where the story is gonna end until I'm halfway through a book and I've got to bring this to a close, somehow. With one of my stories called Mercatija, that is supposed to be magic realism in our time, the end of that novel is a massive cliffhanger. Because my main character needed to develop the other half of her side. So she has a light and a dark side and she hasn't touched the dark side. So I had to come up with a way for her to develop that side of her. So the end of the first novel is just basically her going into that space. And that's how it ends.

My contemporary romances get tough to end because I'll write until they've had like five kids and then I'm like "oh, okay, we need to rein this in!" With contemporary, it's hard for me to stop. The one I'm working on right now, Me too, that one I had the ending for and I didn't want to write it. Because my main character, the way it was going, was going to die. And I stopped writing it for a while because I knew that had to happen, but I didn't want it to happen. So I had to figure out a way for it to happen.

And when that happens, I know the ending before the beginning. And then I write to that. And sometimes I may not like the ending that my characters are debating with so I will put it aside and figure out how to fix it.

I guess, with writing that is serialised it's hard to find an ending. It's hard to not just keep going. And that's why a lot of my first drafts tend to be way over a word limit. A contemporary novel should not be 200,000 words, that's just not right and unheard of. But that's what happens to me.

And sometimes that hurts. And I feel like it hurts the creative process, especially when you want to be a traditionally published author. Because you feel like your story has an ending and there are reasons for the way that you have ended it. And then you've got to curtail it to the publishing industry. And sometimes I feel like that tends to hurt the way the story is told.

But you just find ways to work around it really. So I guess the point of the question, when do I know when a story ends, sometimes I don't know. Sometimes I just don't.

8. Eli B: How do you put a photography collection together?

JC: That is a very broad question. It depends on the use. Let's say that we're speaking about just one shoot in particular. I have two ways of working: I either shoot randomly 800 images and then I select the ones that fit the story that I want to tell, or I have a separate moodboard just of how the images are going to look like. So, if the result of the shoot has to be eight images, I would have eight inspirations for the images and we all work towards those results.

When Dean and I were creating that photo that we were talking about before, we just went on the first style of working where we shot until we got the image we wanted. We said this is the image. So I deleted the rest of the 800 images, and we just kept that image. And that's the image that works.

When I'm working, for instance, like on the image with Fabiola and Rachel, we had a posing moodboard so we knew that this is how the images are going to look like. We had six different drawings. And we shot six different poses with six different looks of clothes and makeup and hair. And that's what we did. So when we started shooting, and when we directed the model and we saw on the computer what we had on the drawing then we moved to the next one.

Usually, when I'm working with other people like clients I work this way because it's faster.

9. Eli B: do you direct your models? And is that tough? Or do they know what you're trying to say?

JC: When you're a photographer, you have to be a people's person because you are dealing with a human being and you need to be able to direct them if they're not a professional. If I were taking a photo of you and you are someone who's not used to being in front of the camera, it is even more challenging because then I have to sit down with you and really get you at ease and make you feel comfortable with the whole idea and direct you into showing your best self for the photo.

But when you're working with professional models, they obviously have a set of skills and they have seen themselves so much in images and they have practised their expressions and their poses so much in front of the mirror that they come with a toolbox that they show you when you're starting shooting.

It's not that there is an actual conversation, but it's a visual conversation. I start shooting and then they show you everything that they can do. You don't really need to direct someone who's a professional. But if you have a set idea of what you want to be seen in the image, it's always good for the model that you tell them "I'm expecting this from you." Because that way they don't have to randomly come up with poses and expressions that might not really show what you're trying to tell with a photo.

When working with regular people who are not models, it's just about directing them while making them feel comfortable and just trying to get the image that we all like.

10. JC: What do you think is the most challenging thing of your creative process when you're writing your stories?

Eli B: So for me, it's getting the right descriptions down of how I see it in my head and getting it on the paper. And that may take a couple of trials for me to get it the way that I'm seeing it because an image in your head is completely different to when you go to type the words to describe it. So that's really tough for me.

And not being discouraged about where I am as a writer and what kind of journey I'm on and where I'm going with it or what I want to do. Because, for the longest time, I really just wrote because I like writing. I didn't think of it going anywhere. I didn't think of doing anything with it. Really. I mean, that's kind of how a lot of my stories came about because I had been writing it. I knew it sounded like crap, but I thought "nobody's gonna read this". It's just for me, so just keep typing. So that's what I did.

So these past couple of years have been tough for me to kind of not judge myself against other authors or against what's happening around me. There is a lot of anxiety about what's happening in the publishing industry. And that a lot more voices are being heard. And, you know, black voices are getting out there.

And I'm really excited about this, but it also gives me a lot of anxiety. Because I don't write issue stories and a lot of publishers really like that. So for me, it makes me feel like, what I'm writing isn't good enough, because I don't write issue-based stories. I've always written happy stories.

Yeah, there are some that are not perfect. And they do come with drama, obviously. But I just don't write from this perspective that I've got to get out of like, you know, the slums, or that I've always got some sort of massive racial, systemic racism issue going on in my life. No, I'm literally just writing about 'this happened to this woman, she fell in love, and they're happy'. Because I think that the majority of us have those stories. And I want to see myself in just a cosy romance novel.

That's why I don't want to have to deal with the struggle that society thinks that we all go through. And that's why I'm so afraid that my stories will never get seen because publishers want those stories. And I will not write those, I don't write them. And I think black people, BIPOC, POCs, we all deserve to have happy stories, and they shouldn't be riddled with issues or stereotypes that everybody thinks that we all come from.

Thank you so much Eli B for sharing your storytelling techniques with me and for agreeing to spend your Saturday morning discussing everything that I wish I had known!

You can learn more about Eli B on her Patreon channel https://www.patreon.com/EliBeesBlurbs/posts her Twitter https://twitter.com/Eliseylouwamba or her Instagram https://www.instagram.com/elibeesblurbs/


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Artists Are Never Old Enough

This post is also available in audio form:

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Comedian Robin Ince was interviewed by Andrew Copson during a recent episode of the What I Believe podcast. He said that when he was in his twenties his fellow comedian Jo Brand told him that "you can’t really be a stand-up comedian until you are 30 because you don’t really know who you are." Robin said that he didn't take this statement very well when he was younger, but now that he is a middle-aged man he understands perfectly what Jo Brand meant. I agree, and I think that this is true for so many other things in life. My 20-year-old self, or even my 30-year-old self, had no idea of his place in the world. I felt lost and full of self-doubt and self-hatred until I was 40, and it took me living in 6 countries and working for more than 20 years in two very different industries to understand who I am and to know the role that I want to have in my community. I count myself as one of the lucky ones who got to understand this at such an early age. For some people, it takes longer.

We live in a world that sometimes feels like the upside-down world. We worship youth and try to slow the ageing process by all means, as if ageing was not inevitable or as if it were something bad. For sure, it must be linked to a fear of death which is often associated with older people but the reality is that we can die at any age and those who get to live to be old are actually the privilege ones. I for one have always wanted to be old. Perhaps because I was so unhappy when I was young and hoped that happiness would come with ageing. Or perhaps because I admired my grandfather so much and I always thought of him as the most intelligent person on the planet.

As an artist, getting old can be both the best and the most daunting thing that could ever happen to you. With age comes experience, and this experience enriches the stories that we tell through our work. But, as you get older, you also enter into the longest phase in your artistic career. The mid-career artist phase, as they call it, which can sometimes span almost your entire lifetime. It is in this ageing process that you get to know yourself, that you understand your worldview better and that you grow, not only physically, but also as a creative.

Everything that you are doing today will be part of the building blocks on which you are creating your future self. Time is not wasted, no experience is wasted when it comes to shaping who you will one day become. If you've only been in the world for a couple of decades and you feel like your work has no deeper meaning, that you have nothing to say, don't despair. That only means that you just have to live a couple of decades more. That is not to say that a young person's point of view of the world is not valid, but we can't expect to look at a 20-year-old's portfolio with the same eyes that we look at a 40-year-old's one. Both points of view are equally important but are infinitely different.

This is also not to say that anyone who has been on the world for more than 40 years has a fulfilled life and knows themselves well. But, 40 uneventful years do not equal 20 years filled with exciting adventures. For with age also comes maturity.

Dismissing someone because you consider them old is an act of self-sabotage. Before you know it, you will get to their age and you will have set an example for others to treat you the same way. We should aspire to grow older, to live more experiences and become wiser.

Avoid searching for the fountain of the eternal youth in order to live forever. Instead, grow as a human being into the skin that you inhabit with the urgency of knowing that time is running out and this is the only life we'll ever live. Maybe then, you'll start to see your work in a different light and you will be able to give your work and your life your own meaning.

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